Boostr Recognized as a Top Ad Tech Startup of 2022 by Business Insider

Selected for innovation and customization, Boostr landed one of just 19 spots.

We are thrilled to announce that Boostr has been named one of "The 19 most promising advertising and marketing tech startups of 2022" by Business Insider. This prestigious recognition is based on nominations from top venture capitalists (VCs) who see our platform as critical for the future of media sales.

The selection highlights ad tech companies that are helping brands, publishers, and creators navigate the industry's biggest challenges. Being included on this list is a testament to our team's hard work and our mission to build the most efficient CRM & OMS platform specifically for media companies.

‍Why VCs Chose Boostr as a Leader in Ad Tech

The Business Insider feature surveyed leading venture capitalists to identify the most impactful startups in the advertising technology space. Boostr was nominated by Volition Capital, a growth equity firm that partners with high-growth, founder-owned technology businesses.

The VCs pointed to a critical industry problem: many digital publishers rely on generic CRMs like Salesforce or inefficient spreadsheets that aren't designed for the unique complexities of media sales. Boostr was recognized for providing a specialized, vertical-specific solution that empowers publishers to streamline operations and maximize revenue—a crucial advantage in a challenging economic climate. Our platform directly replaces manual processes and generic tools with an integrated system built for the ad sales lifecycle.

A Word From Our CEO

"We’re honored to be recognized by Business Insider and the venture capital community as one of the most promising ad tech startups of the year," said Patrick O'Leary, Founder and CEO of Boostr. "This acknowledgment validates our commitment to solving the core challenges media companies face. Publishers need tools built for their business, and our team is dedicated to providing the best-in-class platform to help them drive revenue and efficiency."

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The Future of Publisher Technology

In today's media landscape, efficiency and data-driven decision-making are more important than ever. Outdated, manual processes create data silos, revenue leakage, and wasted time for sales and operations teams.

Boostr's integrated CRM and Order Management System (OMS) tackles these problems head-on by:

• Centralizing Pre- and Post-Sale Workflows: Manage everything from initial prospecting to final invoicing in one place.
• Providing Accurate Revenue Forecasting: Gain real-time visibility into your sales pipeline and financial health.
• Automating Media-Specific Processes: Eliminate the need for manual data entry and cumbersome spreadsheets.

Being named a top ad tech startup by Business Insider reinforces our belief that specialized software is the key to a thriving media ecosystem. We are proud to provide the technology that helps publishers succeed.

Learn more about Boostr or if you are ready to see why Boostr is a leading ad sales platform, schedule a demo today to learn how we can help you streamline your operations and grow your revenue.

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