The CRM Buyer's Guide: Maximize ROI with Technology That Meets Today's Challenges
Is your media sales organization struggling with disjointed data, short sales cycles, and trouble analyzing performance? The right CRM can boost conversions by 300% and increase team productivity by 50%. This guide will help you find the right solution for your business.
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Media sales teams have a big job. They need to coordinate across various departments to sell more efficiently. In 2024, the publishing landscape is facing challenges from media fragmentation and data proliferation.
In this guide, you will learn the three core concepts to consider when evaluating CRM solutions to deliver efficiency and help you meet future challenges:
- Ease of integration: Learn why a CRM purpose-built for publishers can streamline processes and integrate with your existing tech stack, including your OMS and financial software.
- Advanced analytics: Discover how a CRM can provide real-time, at-a-glance insights into the health of your media business, helping you to identify opportunities and optimize sales strategies.
- Sales process support: Find out how a CRM can simplify every aspect of media sales, helping sellers focus on selling, not on data management.
With unified data, powerful reporting, and sales-focused tools, a CRM can be your competitive advantage. Find out how to drive resiliency and revenue with the right technology.
Download the free guide to unlock the transformative power of the CRM.
Boostr is the only platform that seamlessly integrates CRM and OMS capabilities to address the unique challenges of media advertising. With boostr, companies gain the unified visibility necessary to effectively manage, maximize and scale omnichannel ad revenue profitability with user-friendly workflows, actionable insights, and accurate forecasting.
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