Boostr vs. Operative
The right OMS is critical to any modern media business’s success. But how do you decide which solution is best for your business?
Below, you can compare Boostr with Operative’s AOS and Operative.One. You’ll see how these players stack up when it comes to ease of use, time-to-value, business analytics, flexibility, customer service, and more.
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Compare features and benefits: Boostr vs. Operative
Operative
Pricing
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Pricing
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Finally, an OMS built for the complexity of today’s complex media businesses. Boostr streamlines your product portfolio, simplifying every phase of the campaign lifecycle while maintaining flexibility with easy-to-add custom fields. Designed from the ground up as a real-time, end-to-end order management system for multi-platform media companies, Boostr increases your efficiency and profitability. With Boostr, your team will work smarter, not harder.
100%
Media Plans at Right Price, Right Margin
+99%
IO Deliver Completion Rates
5-10
Days Saved Closing Your Books
Built for the Digital Age
Boostr was designed from the outset to support complex media businesses with multiple sales channels, business models, billing terms, and sponsored and ad-served inventory. Our product tagging makes it simple to streamline your product portfolio, while custom fields let you track whatever’s unique to your business.
Support for All Media Types
Boostr supports all your line items – Programmatic Guaranteed (PG), Private Marketplace (PMP), direct-sold programmatic and sponsorship inventory – in a single platform so you can have visibility and control of your entire pipeline.
Billing & Margin Visibility
Set rules for what can be pitched so you always hit your margin goals – at the campaign, product, and line item level. Keep all your pitched, won, and delivered data in one place so you can see what’s winning and reconcile faster.
Easy to Onboard & 24/7 Customer Service
With the fastest onboarding in the industry, we do the heavy lifting so you can focus on results. Our team comprises experts in technology and media – we’ve been in your shoes, so we know how to help. We’re also the only ones with real-time in-app support and staffed by experts from media companies.
Real-Time Inventory Calendar Views
Make double-booking a thing of the past with our calendar views. View sponsorship availability by product (e.g., newsletter, homepage takeover) or by date so every pitch is executable.
Product Catalog Management
Eliminate product catalog bloat and inaccuracies that limit true pipeline visibility with our flexible inventory and smart-product architecture. (Oh, and it’s easy to add a new SKU with just a few clicks.)
Continuous Innovation
Boostr releases major new upgrades quarterly–and we deliver what we say we will on time. Recent releases include AI-powered media plan mapping, agency template recognition, automated deal creation from email, and more.
Faster Approvals
With Boostr’s built-in roles and approval flows, getting campaigns live is a snap. If someone needs to reapprove an order, you won’t be stuck waiting for every other single person on the chain to reapprove it.
Accurate Forecasting & Reporting
Our sophisticated analytics and configurable data snapshots help ensure you always have a handle on your business–from pipeline to delivery and reconciliation.
BenEfits
Media plans delivered at the right price and margin and launched and billed on time.
Sellers are expected to be omnichannel media consultant, deal closer, data entry person, product specialist, and fortune (revenue) teller all at once, while managers spend more time chasing down data than dollars. With Boostr, updating the platform is as easy as sending an email or dragging and dropping deal information. Even approvals, rate cards, and IOs are effortless with workflows built with governance in mind.
Sellers are expected to be omnichannel media consultant, deal closer, data entry person, product specialist, and fortune (revenue) teller all at once, while managers spend more time chasing down data than dollars. With Boostr, updating the platform is as easy as sending an email or dragging and dropping deal information. Even approvals, rate cards, and IOs are effortless with workflows built with governance in mind.
Sellers are expected to be omnichannel media consultant, deal closer, data entry person, product specialist, and fortune (revenue) teller all at once, while managers spend more time chasing down data than dollars. With Boostr, updating the platform is as easy as sending an email or dragging and dropping deal information. Even approvals, rate cards, and IOs are effortless with workflows built with governance in mind.
Sellers are expected to be omnichannel media consultant, deal closer, data entry person, product specialist, and fortune (revenue) teller all at once, while managers spend more time chasing down data than dollars. With Boostr, updating the platform is as easy as sending an email or dragging and dropping deal information. Even approvals, rate cards, and IOs are effortless with workflows built with governance in mind.
Deploy pre and post-campaign margin controls on media plans and IOs so you know the profitability of every plan.
Save 5-10 days closing your books with a single home for all delivery data
Leverage robust inventory data to boost revenue across channels, including dynamic approval rules, oversold inventory checks, campaign pacing alerts, and actual vs. rate card price comparisons.
Help your team focus on what’s most important with dashboard views that flag which campaigns are coming next, how much trafficking work is involved, where the biggest revenue impact is, and even which line items might slip due to slow customer approvals or asset submissions.
Leverage 50+ automated workflows to eliminate manual processes, saving critical time and enabling proactive strategic thinking. Plus, sync opportunities, products, IOs, accounts, and contacts automatically—regardless of your CRM.
Case Study
Boostr’s OMS provides insights that grow revenue.
Learn how BrightLine uses Boostr to deliver 95%+ of booked campaigns while increasing profitability.
We had been just booking something and hoping for the best…“With Boostr, we’re able to run reports to see trends by category, partner, and ad format that we couldn’t see before.
Victoria Dever Pisarri
VP of Client Operations at BrightLine
FAQs
Empowering solutions don’t come without questions
What types of integrations do you offer?
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Can Proposal-IQ connect to my inventory in real-time?
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